Snask Research (OUGD403)

Snask research

We decided to look further into the questions that were set for us and here is what we found out:

Who they are:

- Swedish creative industry.

- They believe in standing out and having an opinion that would be stood up for.

- Within their branding they want to tell a story and be very personal.

- Snask stands for Candy, filth and gossip.

Where are they Based:

- They originally studied in Carlisle in 2007.

- They are now based in the heart of Stockholm where their work continues even today.

What do they do:

- Snask is an internationally renowned Design, Brand and Film agency, who create the heart and souls of brands and reinvents existing ones.

-They have 10 point manifestos which look like the 10 commandments that we see in the Bible. One of their examples is "If you don't like your work quit"

- They create designs, graphic identities, short films, tv commercials and many more.

How they do it:

- Create their work based on opinions and what they stand up for.

- Do so by challenging social conventions.

- Brand Strategy

- Brand Identity

- Brand Story

What makes snack unique:

- The believe in standing out with there strong opinions and ability and willingness to question and challenge social conventions

- There confrontational style makes there studio bold and unique

- There colloquial style brings a new social concept to the industry with the reinvention of client relations

- They stem from the ideology of making friends which has allowed them to become world renowned as a studio with clients saying extremely positive things such as 'young, fresh, competent and professional' and as summarised by John watters  'they champion professionalism'