For the final website publication, the website has been stripped down. The website is easier to understand and easier to use. Each page is based on a grid that is seen on the last page. Each page will be working within the box to make it easier to use.
The main front page has been simplified. The iconic image of Skepta is gone and replaced with a minimalistic bold typeface. The website navigation (Album, Video, Tour and Contact) will be at the top of the main page instead of appearing on each page separately to make it easier to navigate around the page.
The main page is the way the album will be promoted. This website will be a 12 day launch video where each day a new song will be loaded. If the new song is only loaded half way through the day the song will only play half the song. This is a great way to keep someone coming back to the website and checking the music daily.
The second page is a music video selection. There will be numerous amount of videos of Skepta and everyone he has worked with. These videos will have a navigation scroll bar that scrolls left and right to make it more interactive. Once you have clicked on the video you want to listen to it will open a new tab with the video in high definition.
The last page is how to contact Skepta whether its through mail or any social media. It is important to make sure the viewer will follow Skepta and his social media in order to further promote his new upcoming album.
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