Type on Screen is a book about how to use typography in screen-based applications, from film and video to websites, electronic publications, and mobile apps. This practical primer shows how to combine classic concepts of typographic form and structure with screen-based technologies and principles of user interaction and animation. Type on Screen offers guidance on how to choose typefaces for the screen; how to style beautiful, functional text and navigation; how to apply principles of animation to text; and how to create compelling logos and icons. Reinforced with dos, don’ts, and basic exercises and tutorials, Type on Screencan be used as a textbook for college-level courses in web design, interaction design, and motion graphics and is an indispensable guide for any designer or developer seeking practical and inspirational information about digital typography. Presented here are demonstrations of dynamic typography drawn from Type on Screen. (typeonscreen.info)
Type on a screen - Ellen Lupton:
Publisher: Priceton Architectural Press
Editor: Nicola Brower/Ellen Lupton
Author: Ellen Lupton
Purpose: Textbook for college-level courses in web design, interaction design and motion. It uses typography in screen bases application from film and video to website. The book is about combining typographic forms and structures with screen bases technologies. It is a book which explains when to choose the right typeface, how to style it and how to function text all together. It also teaches you how to create logos and icons that would become unique and imaginative.
A lot of the reviews had a lot of good things to say about this book. I personally enjoyed this book and could see why it could help extend your knowledge about web designs. Its very easy to follow and would definitely benefit a graphic designer.
Love Typography:
"...a fascinating typographic inventory of the present. It shows us just how far we...e come... Reading about type in this context is inspiring. For those of us who have lived through the evolution of the craft, Type On Screen is an epic hair-metal ballad ...a celebration of living squarely in the age of enlightenment of on-screen typography. "
Page magazine :
"Highly Recommended!"
"...a fascinating typographic inventory of the present. It shows us just how far we...e come... Reading about type in this context is inspiring. For those of us who have lived through the evolution of the craft, Type On Screen is an epic hair-metal ballad ...a celebration of living squarely in the age of enlightenment of on-screen typography. "
Page magazine :
"Highly Recommended!"
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